How to do Marketing the Right Way!

I firmly believe that one of the most important first steps to a successful marketing campaign…

How to do Marketing the Right Way!

  I firmly believe that one of the most important first steps to a successful marketing…

Seven apps to launch your new agency

Kicking off my consultancy, Fractal, a few months ago I was spoilt by the range of…

Plan before you advertise. Without a marketing strategy you’re wasting your time and cash

  A problem that many small to medium enterprises face is a lack of knowledge when…

Plan before you advertise. Without a marketing strategy you’re wasting your time and cash

  A problem that many small to medium enterprises face is a lack of knowledge when…

Fake news and its implications for the media

  Social media has more influence on our lives than ever before thanks in part to…

Fake news and its implications for publishers and readers

  When a person – politician, salesman, TV star or anyone else in the public eye…

Fostering a ‘tribal’ culture in business – how can we help people to feel they ‘belong’ to something bigger?

By Chris Sheppardson, CEO at EP Innovates (www.epinnovates.com)       In a world where the…

7 Signs You’re a Video Game Entrepreneur

Video game creators are a special breed of people with a specific set of professional and…

Why it pays to invest in your brand identity – and how to get it right

Nike. Apple. Starbucks. While all very different companies, these hugely successful multi-nationals have one thing in…