I firmly believe that one of the most important first steps to a successful marketing campaign…
Author: editor
How to do Marketing the Right Way!
I firmly believe that one of the most important first steps to a successful marketing…
Seven apps to launch your new agency
Kicking off my consultancy, Fractal, a few months ago I was spoilt by the range of…
Plan before you advertise. Without a marketing strategy you’re wasting your time and cash
A problem that many small to medium enterprises face is a lack of knowledge when…
Plan before you advertise. Without a marketing strategy you’re wasting your time and cash
A problem that many small to medium enterprises face is a lack of knowledge when…
Fake news and its implications for the media
Social media has more influence on our lives than ever before thanks in part to…
Fake news and its implications for publishers and readers
When a person – politician, salesman, TV star or anyone else in the public eye…
Fostering a ‘tribal’ culture in business – how can we help people to feel they ‘belong’ to something bigger?
By Chris Sheppardson, CEO at EP Innovates (www.epinnovates.com) In a world where the…
7 Signs You’re a Video Game Entrepreneur
Video game creators are a special breed of people with a specific set of professional and…
Why it pays to invest in your brand identity – and how to get it right
Nike. Apple. Starbucks. While all very different companies, these hugely successful multi-nationals have one thing in…