Australia’s Top Ten Women Entrepreneurs: Katja Forbes

Katja Forbes is an Australian pioneer in the concept of experience design. She founded syfte, a specialist business in research and experience design in 2012, and is at the forefront of innovation for experience design and all of its components – research, software and service/experience design.

Katja is proud to have been selected as  International Director on the Interaction Design Association Board (IXDA). She is also a co-founding member and Local Leader of Sydney’s IXDA’s chapter. Together with Joe Ortenzi, she has built a community of over 1600 designers in Sydney, providing them with learning opportunities via lecture based meetups that draw a crowd of 150 people each time, a mentoring program and workshops.

In addition, Katja is passionate about sharing her story and advice to empower other women in business. She has given presentations at Women In Design, Leaders in Heels, Women In Commerce, Code like a Girl (Melbourne Knowledge week) and at multiple organisations including Telstra and Macquarie Bank.

She is particularly inspired to reach out to women with a disadvantage of some sort. For example, Katja and industry colleague Lisa Harrison are currently collaborating with Enactus UNSW to find a way to teach women in prison how to code. Katja is also a mentor for Remarkable, an innovation incubator for people who have ideas for products that deliver to the disability community.

Nominee’s three achievements

~Business Game Changer Special Promotion~

1. Katja Forbes International Director on the Interaction Design Association Board, Australian pioneer in the experience design industry, Katja Forbes

2. Together with Joe Ortenzi, she has built a community of over 1600 designers in Sydney, providing them with learning opportunities via lecture based meetups that draw a crowd of 150 people each time, a mentoring program and workshops.

3. She has given presentations at Women In Design, Leaders in Heels, Women In Commerce, Code like a Girl (Melbourne Knowledge week) and at multiple organisations including Telstra and Macquarie Bank.

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