Our Story: Danny Martin of We are Glory

Graduate: Danny Martin

From: Bradford

Age: 34

Qualification: BA (Hons) English and Writing

About Danny

Danny is an English and Writing graduate from Leeds Trinity University and is currently in residence at Trinity Kitchen with his newly launched business We are Glory – a street food social enterprise with a difference.

About We Are Glory

We are Glory offers diners adventurous fast food blends, including frosted fries and marshmallow burgers. The street food social enterprise, which donates 20 per cent of its profits to Bradford Family Support Network and Teen Challenge UK, will be housed in Trinity Kitchen for a further four weeks and is currently selling in the region of 50 to 150 meals per day. The majority of produce is locally sourced, including brioche buns from Fosters bakers in South Yorkshire, beef patties from Bennetts Butchers in Leeds Market and scotch bonnet chillies from a South African grocer in Leeds Kirkgate Market. The success of We are Glory at Trinity Kitchen has inspired Danny to take the concept on the road to a number of food festivals this summer.

Where the idea came from

We are Glory was inspired by Danny’s passion for business development, creativity and his desire to help and inspire young people who have gone through battles with drugs and alcohol. Danny has always had the aspiration to set up the business, but didn’t have the time to dedicate to it while studying full-time for a degree.

However, all final year English students at Leeds Trinity are offered the opportunity to complete a Professional Development module, which assesses students on how they apply the knowledge and skills they’ve developed in the workplace. Danny saw the module as an opportunity to take his idea to the next level, and used his assessment to orchestrate We are Glory’s launch and arrival in Trinity Kitchen. Throughout the module, Danny attended workshops and mentoring sessions at the University which helped him create the business plan that has turned We are Glory into a reality.

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